Great article on Facebook’s corporate purpose

I tweeted this earlier, through LinkedIn, but wanted to put a link on the blog.  I really like Mark Zuckerberg now.

Business as a means to accomplish a social mission.  Excellent.  I’ve been reading much about these sorts of business models and believe in the concept.  Dan Pink writes extensively about the concept in his book “Drive”.  “Their goal is to pursue purpose – and to use profit as the catalyst rather than the objective.”  What do you think?  Noble pursuit or pie-in-the-sky?

You’re scratching me right where I itch Jerry!

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